Behavioral Research Blog

Consumer research – what determines food satisfaction?

Posted by Annelies Verkerk on Nov 17, 2015

My mother makes the best apple crumble. The top is crunchy, the apples warm and mushy (but not too mushy!), and the level of cinnamon is in perfect balance with the sugar and the apples. Honestly, I’ve never tasted a more delicious apple crumble, which  sets a high standard for friends or restaurants offering me an apple crumble dessert.

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Topics: video observation, Observation lab, media recorder, consumer behavior, consumer behavior research, Eating behavior, Observation

Positive Behavior Support: Good behavior can be learned

Posted by Jacqueline Martinali on Nov 4, 2015

‘Mom, what's for dinner tonight?’ It’s a daily recurring question from my children. Having dinner is an important part of the day and also a way for parents or caregivers to influence a child's diet. With the observed increase in pediatric obesity in recent years, a child’s family, particularly his parents, may influence eating behavior, diet, and physical activity through their parenting and food choices. Some factors that affect eating behavior can be: what and how much food do parents serve their children? To what extent do they encourage their children to eat healthy food instead of unhealthy food? It’s important to raise awareness amongst parents of young children of the consequences of unhealthy eating habits, and teach them to create a healthy nutritional environment for their children.

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Topics: The Observer XT, parent-child interaction, Eating behavior, Observation, Positive Behavior Support

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